Brauer Neue — Font [upd]

Interestingly, in 2017, the new owners of the Hürlimann brand brought the typeface back for their branding, returning it to its original role as the "beer font" of Zürich.

Brauer Neue (now officially known simply as ) is a sans-serif typeface that bridges the gap between industrial utility and modern elegance. The Story of Brauer Neue The font’s journey began in in Zurich, Switzerland. It was originally designed by Pierre Miedinger

Brauer Neue stands as a masterclass in functional typography. It proves that a font can be rigid, technical, and mathematical while still possessing immense soul, elegance, and visual appeal. Whether you are laying out a high-end architectural monograph, developing a corporate identity for a tech pioneer, or designing an intuitive app dashboard, Brauer Neue provides the precise typographic toolkit required to make your text command authority. brauer neue font

: Punchy and authoritative, tailored for architectural signage and UI headings.

It commands attention. It communicates that the brand using it is precise, organized, and serious about its craft. Interestingly, in 2017, the new owners of the

Brauer Neue is a chameleon that excels anywhere structure and modernity are required. Here are the environments where the font truly shines: Corporate Identity & Branding

Additionally, Brauer Neue includes small caps, old-style figures, tabular numbers, and a range of ligatures (like ‘fi’ and ‘fl’). It was originally designed by Pierre Miedinger Brauer

Design specifications

The lowercase letters in Brauer Neue feature a tall x-height relative to their capital letters. This design choice dramatically increases legibility at smaller point sizes, making it an excellent choice for technical charts, maps, and UI elements. 4. Blunt Terminals and Open Counters