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Viral success requires smart promotion. Use Reddit, TikTok, and Twitter. As reports note, cross-promotion is key []. Post consistently (3-5 times a week) to keep your brand in the feed.

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About The Author

Danielle

Danielle Holke is a long-time knitter, first taught by her beloved grandmother as a young girl growing up in Canada. In 2008 she launched KnitHacker, a lively blog and knitting community which has since grown to be a popular presence in contemporary knitting culture, reaching more than a million readers each year. As a marketing professional, Danielle advises and works with a motley squad of artists, yarn bombers, film makers, pattern designers, yarn companies and more. Learn more about her latest book, Knits & Pieces: A Knitting Miscellany.

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